Marketing Digital Analyst - Remote

Overview

Contáctica is seeking a Marketing Digital Analyst with 3–4 years of experience in digital campaign measurement, reporting, and analytics, as well as the management and optimization of web analytics platforms.

In Short

• Lead the conceptualization of measurement frameworks for digital marketing campaigns.
• Manage and optimize analytics tools like Google Analytics and Looker Studio.
• Analyze performance across digital channels and deliver impactful reports.
• Evaluate campaign performance in platforms such as Facebook Ads and Google Ads.
• Provide analytical support for continuous improvement initiatives.
• Build and maintain strong client relationships.
• Automate analytical processes for increased efficiency.
• Apply Conversion Rate Optimization (CRO) strategies.
• Collaborate with media, creative, and strategy teams.
• Ensure data quality and conduct in-depth data analysis.

Requirements

• Bachelor’s degree in Marketing, Advertising, Business Administration, or related field.
• 3–4 years of experience in data analysis and digital marketing.
• Proficiency in SQL, GCP, and relational databases.
• Hands-on experience with ad management platforms.
• Expertise in web analytics tools.
• Proficiency with data visualization tools.
• Advanced skills in Excel and BigQuery.
• Basic knowledge of SEO, CSS, and JavaScript.
• Strong written communication skills.
• Experience with CRO methodologies.

Benefits

• Opportunity to work in a fast-paced, cutting-edge environment.
• Collaborative team culture.
• Access to advanced tools and technologies.
• Professional growth and development opportunities.
• Flexible working conditions.