Marketing Manager - Mexico - Remote

Overview

As the Marketing Manager for Mexico, you will lead and execute the local marketing plan, driving key metrics from acquisition to engagement and conversion through various campaigns.

In Short

• Lead the strategic marketing plan for Mexico and Colombia.
• Coordinate local marketing campaigns and activities.
• Drive brand and product campaigns.
• Create consumer-focused campaigns considering social media.
• Act as a bridge between user acquisition and brand marketing.
• Innovate campaign ideas to increase conversion.
• Maintain campaign calendars and reporting.
• Copywriting and proofreading communications.
• Measure and analyze campaign performance.
• Drive local events and community engagement.

Requirements

• 5+ years of digital marketing experience.
• Bilingual in English and Spanish.
• Experience in integrated marketing campaigns.
• Project management skills.
• Understanding of the crypto market.
• Interest in copywriting.
• Good understanding of branding and analytics.
• Experience in social media and community management.
• Hands-on approach and clear communication style.
• Familiarity with AI tools for engagement and automation.

Benefits

• Work in a dynamic and innovative environment.
• Opportunity to engage with a global audience.
• Be part of a leading blockchain ecosystem.
• Professional growth and development opportunities.
• Collaborate with international teams.