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Student Communications Campaign Lead (Contractor) - Remote

Posted 2 days ago
Marketing
Contract
USA

Overview

The Student Communications Campaign Lead will support the creation, adaptation, and delivery of student-facing messages across coaching programs to drive engagement, retention, and persistence in college.

In Short

  • Support the creation and delivery of messages for student engagement.
  • Leverage AI tools for content sourcing and customization.
  • Target and segment messaging for various student audiences.
  • Manage campaign implementation using a campaign management platform.
  • Write and edit outreach messages for accuracy and relevance.
  • Participate in feedback cycles including A/B testing.
  • Contribute to improving campaign management systems.
  • Elevate student voice through inclusive language.
  • Work closely with the Student Communications team.
  • Utilize digital tools to enhance message quality.

Requirements

  • Strong writing skills with a communications background.
  • Familiarity with campaign management systems.
  • Comfortable with technology and eager to learn new tools.
  • Ability to personalize messages for specific audiences.
  • Experience with AI and digital tools for content creation.
  • Collaborative mindset to work with a diverse team.
  • Understanding of the needs of first-generation college students.
  • Attention to detail for quality assurance in campaigns.
  • Ability to contribute to content best practices documentation.
  • Willingness to adapt to feedback and improve messaging.

Benefits

  • Opportunity to impact student success in higher education.
  • Work in a supportive and diverse team environment.
  • Engage with innovative technology in education.
  • Flexible work arrangements.
  • Access to professional development resources.
Beyond 12 logo

Beyond 12

Beyond 12 is a technology-enabled service nonprofit dedicated to increasing the graduation rates of historically underrepresented students in higher education. Utilizing a digital coaching platform that integrates virtual coaching, a customized mobile app, and predictive analytics, Beyond 12 supports high schools and colleges in providing essential academic, social, and emotional support to students. The organization collects and shares longitudinal data to enhance college preparatory efforts and inform retention strategies, ultimately influencing the national dialogue on student success. With a culture that values transparency, ambition, and diversity, Beyond 12 offers a rewarding work environment for its talented and entrepreneurial team.

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