B/SPOKE Studios is a dynamic and people-centric boutique fitness brand based in the Boston area, established in 2014. With a focus on creating a sense of belonging, B/SPOKE offers a diverse range of fitness classes including Strength, Yoga, Pilates, and Indoor Cycling. The company prides itself on its founder-led approach, fostering a loyal member base and a strong community. B/SPOKE's mission is to inspire movement, connection, and lasting well-being, while its vision aims to establish itself as the most trusted and inspiring fitness community in every market it enters. The company values trust, growth, humility, and excellence, and is committed to innovative marketing strategies as it embarks on regional and national expansion.