AB InBev is the leading global brewer and one of the top five consumer goods companies in the world, boasting over 500 beer brands and a strong presence in major beer markets across North America, Latin America, Europe, Asia, and Africa. The ABI Growth Group, established in 2022, integrates various teams including business-to-business (B2B), direct-to-consumer (DTC), Sales & Distribution, and Marketing, to leverage technology and data for driving digital transformation and organic growth. The BEES tech cell within the Growth Group focuses on creating digital solutions that enhance customer experiences and improve business profitability, fostering a culture of growth for its employees and the company.