Grassroots Carbon (GRC) is a pioneering company dedicated to the restoration of grasslands and the storage of soil carbon, empowering U.S. ranchers to adopt regenerative land management practices. By participating in GRC's carbon credit program, ranchers can enhance soil health, promote biodiversity, and generate additional revenue while contributing to climate change mitigation. With a mission to transform millions of acres of degraded grasslands into thriving ecosystems, GRC has partnered with over 125 producers across 1.3 million acres in 19 states. The company collaborates with leading organizations and has secured long-term contracts with major corporations like Microsoft and Nestle to help them achieve their sustainability goals through high-quality soil carbon credits.