Growth Marketing & Collections Specialist - Remote

Overview

We’re seeking a highly competent, results-driven Growth Marketing & Collections Specialist who brings a unique blend of digital marketing expertise, HubSpot CRM proficiency, and a foundational understanding of U.S. debt collections. The ideal candidate will be skilled at managing inbound and outbound marketing campaigns, optimizing SEO strategies, and driving qualified leads through well-built sales funnels—all while maintaining CRM hygiene and compliance awareness.

In Short

• Develop and execute SEO-driven strategies to boost organic traffic and lead generation.
• Optimize website, blog posts, and landing pages for search engine visibility and conversion.
• Manage and refine ad campaigns (Google Ads, FB, LinkedIn, other social media), including retargeting initiatives.
• Collaborate on content planning and digital assets that support lead generation goals.
• Respond to inbound inquiries through HubSpot and guide prospects through the buyer’s journey.
• Improve and maintain email automation, form logic, lead scoring, and nurturing workflows.
• Identify conversion bottlenecks and implement A/B testing strategies to improve results.
• Coordinate follow-up communication (email, SMS, phone) to drive engagement and close rates.
• Build, maintain, and continuously improve marketing and sales pipelines within HubSpot.
• Create insightful dashboards and reports that measure campaign and sales effectiveness.

Requirements

• Proven experience in digital marketing and SEO.
• Strong knowledge of HubSpot CRM and sales pipeline management.
• Experience with Google Ads and social media advertising.
• Ability to analyze data and implement A/B testing.
• Excellent communication and organizational skills.
• Familiarity with email marketing and lead nurturing strategies.

Benefits

• Opportunity to work in a dynamic environment.
• Access to professional development resources.
• Flexible work arrangements.