Digital Marketing Expert - Remote

Overview

We are looking for a highly motivated and experienced Digital Marketing Expert. The ideal candidate will focus on content marketing, product marketing, SaaS promotion, and the promotion of productized services.

In Short

• Develop and implement strategies to market SaaS products.
• Manage product marketing campaigns to increase customer engagement on various social media channels.
• Create content that aligns with product/services goals and promotes brand visibility.
• Execute project-based digital marketing initiatives to meet project-specific goals.
• Work on productized services and content that supports ongoing marketing projects.
• Develop blog posts, social media content, and case studies to drive engagement.
• Craft compelling content that supports both product and project marketing objectives.
• Promote and grow Softpers and its sub-services brand through strategic marketing initiatives.

Requirements

• Manage and optimize brand presence across various platforms.
• Proven experience in digital marketing, specifically in IT services, SaaS and productized services.
• Strong understanding of product marketing and content marketing strategies.
• Ability to work independently and meet deadlines in a remote setting.
• Knowledge of brand development and project management is a plus.

Benefits

• Health Insurance
• Monthly Lunch
• Fuel Allowance
• Overtime Payment
• Paid Holidays
• Performance Based Bonuses
• Training & Development program