ShaktiMat GmbH is an online retailer of the original acupressure mat in Germany and Austria, offering a holistic self-healing tool that provides a natural method for treating back pain, insomnia, sports recovery, and stress. The company is recognized for its growing popularity, boasting over 5,000 five-star reviews and significant growth. As a social impact brand, ShaktiMat supports women in India by providing them with opportunities for self-sufficiency; the mats are handcrafted by female artisans in Varanasi, India. With a small team of nine employees working remotely, the company is based in Berlin and emphasizes creativity and social impact in its marketing strategies.