Performance Creative - Remote

Overview

As a Performance Creative, you will develop and deliver high-performing creative assets that drive user acquisition, app installs, and paid subscriptions across Meta, TikTok, and display advertising platforms. This role is essential for supporting Readdle’s strategic objectives.

In Short

• Lead creative execution for campaigns across Meta, TikTok, and display ads
• Develop and deliver video and static creative assets, ensuring quality and optimization for engagement
• Use A/B testing to experiment with new creative concepts and optimize performance
• Analyze data to iterate designs, improving key metrics like click-through and conversion rates
• Ensure all assets align with brand guidelines and campaign objectives

Requirements

• 3+ years of experience designing for Meta, TikTok, and display ads
• Experience in subscription-based business models and user acquisition campaigns
• Knowledge of motion graphics and animation for ads
• Experience using AI to scale static and video ads
• Data-driven design: experience applying user insights, consumer trends, and data to inform and iterate on creative direction
• Experience in landing page creative development to improve conversion rate and revenue growth
• Strong expertise in creative design software like Figma, Adobe Photoshop, Premiere Pro, or Final Cut Pro
• In-depth understanding of best practices for Meta, TikTok, and display advertising
• Experience with A/B testing and adjusting creatives based on data insights

Benefits

• Customer-centric culture
• Professional growth
• A team of amazing people
• Impact on our products
• Innovative culture