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Performance Creative Strategist – Direct Response Ads - Remote

Posted 1 week ago
Marketing
Full Time
Worldwide

Overview

We’re a lean, data-driven eCommerce team that thrives on performance and creative experimentation. Operating across multiple product categories and platforms, we specialize in scaling brands through compelling content, sharp copy, and high-converting creatives. Every idea we launch is backed by testing, metrics, and iteration. If you’re energized by direct response marketing, love a good A/B test, and want your creative work to drive revenue — you’ll feel right at home with us.

In Short

  • Lead the production of direct-response-style video ads.
  • Craft high-converting video scripts with strong hooks and persuasive copy.
  • Create strategic briefs for creators and designers.
  • Source and collaborate with UGC creators.
  • Storyboard and conceptualize creatives.
  • Analyze ad performance and develop iterations.
  • Pitch new creative ideas weekly.
  • Implement creative systems and utilize AI tools.
  • Collaborate across teams to align creative with performance goals.

Requirements

  • Proven direct response background.
  • Strong copywriting skills, especially in scripting video ads.
  • Analytical mindset to interpret data from ad platforms.
  • Experience managing creative production workflows.
  • Proficiency in storyboarding and conceptualizing video narratives.

Benefits

  • Full-time remote work.
  • Competitive salary.
  • Flexibility and independence in work.
  • Collaboration with performance marketing and creative teams.
  • Opportunities for learning and growth in a high-performance environment.
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Pearl West

Pearl West is a dynamic and growing company committed to providing exceptional service to its clients while fostering a positive and collaborative work environment. The company aims to create seamless, human-centered experiences for both customers and employees, emphasizing values such as empathy, transparency, and excellence. Operating in a fast-paced industry with a customer-first mindset, Pearl West offers growth opportunities, cross-functional collaboration, and an inclusive workplace where every voice matters.

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