MUD\WTR is an innovative wellness brand that is transforming the traditional coffee experience with its range of functional, coffee-alternative blends made from mushrooms designed to enhance focus and overall well-being. Initially launched with the Original Chai blend, the company has since expanded its product offerings to include various blends such as Coffee, Matcha, Turmeric, and Rest, along with a mind and body protein shake called Nourish, which incorporates adaptogens. As MUD\WTR continues to grow, it is enhancing its retail presence while maintaining a strong direct-to-consumer focus, aiming to help customers establish healthier daily routines.