Senior Marketing Advisor, Client Value - Remote

Overview

As a Senior Marketing Advisor, Client Value, you will play a pivotal role in shaping and articulating our core value story to drive business growth. This strategic position is responsible for leading the development of our core value story strategy and framework, creating comprehensive high-impact content that communicates the value of our brand and our solutions to prospective clients in a competitive market.

In Short

• Build a cohesive value story framework that positions our offerings as market leaders.
• Craft compelling messaging and narratives that clearly communicate our differentiation.
• Function as a strategic storyteller, transforming complex business concepts into compelling narratives that resonate with clients and drive engagement.
• Ensure our value story is consistently reinforced across all client touchpoints.
• Develop engaging core sales proposal and presentation content aligned with our value story and strategically positioned to demonstrate measurable value to clients.
• Collaborate cross-functionally to gather insights and translate them into high-impact content.
• Lead the development of comprehensive responses to Requests for Information (RFIs), collaborating with cross-functional teams and editing for clarity, consistency, and strategic positioning.
• Collaborate with account teams to develop comprehensive, strategic responses to key Requests for Proposals (RFPs), aligned with our core value story.
• Leverage insights from past proposals to enhance competitiveness and content quality.
• Ensure clarity, consistency, and strategic positioning in all client-facing materials.

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• A Master's degree is a plus.
• Minimum of 7 years of experience in strategic marketing, sales enablement, value proposition development within a corporate environment.
• Fluency in English; Bilingualism (French and English) is considered a strong asset.

Benefits

• Competitive pay and comprehensive benefits.
• Opportunities for personal and professional growth.
• Flexible work options.
• Meaningful experiences and supportive leadership.