Senior Conversion Copywriter - Remote

Overview

As a Senior Conversion Copywriter at Kraken, you will support the creation and iteration of copy for marketing and transactional communications, focusing on driving conversions.

In Short

• Write clear, persuasive, and on-brand copy for various platforms optimized for conversion.
• Translate research and customer insights into effective messaging.
• Collaborate with product marketers, designers, and developers.
• Translate complex crypto concepts into accessible language.
• Adapt messaging for global audiences with cultural sensitivity.
• Support naming, positioning, and launching campaigns for new products.
• Test, learn, and iterate based on data.

Requirements

• 3–5+ years of professional copywriting experience focused on conversion.
• Strong portfolio showcasing writing across various formats.
• Knowledge of voice of customer analysis and buyer psychology.
• Meticulous attention to detail and brand voice.
• Ability to manage multiple projects in a fast-paced environment.
• Excellent communication and collaboration skills.
• Experience with content collaboration tools (e.g., Jira, Notion).
• Experience with CMS platforms (e.g., Webflow, WordPress).

Benefits

• Work in a fully remote environment with a diverse team.
• Opportunity to contribute to the mission of global crypto adoption.
• Access to industry-leading security and education resources.
• Engage with a passionate community of crypto experts.