Regional Marketing Specialist - Remote

Overview

We are looking for a driven, spunky, and innovative Regional Marketing Specialist to join our team. This role is ideal for someone who thrives in a fast-paced, results-oriented environment and is passionate about driving marketing success. You will be responsible for developing and executing omnichannel campaigns that engage our target audience and generate demand for our sales teams. Your analytical thinking and focus will guide you in aligning marketing efforts with business objectives, while your adaptability will ensure you stay ahead of market trends. With a proactive approach, you will collaborate closely with sales and cross-functional teams, building strong relationships and ensuring campaigns meet strategic goals.

In Short

• Conduct thorough market research to identify trends and opportunities.
• Build out a regional annual marketing plan with clear quarterly goals.
• Envision and execute omnichannel campaigns with compelling copy.
• Create comprehensive project proposals and post-campaign evaluation reports.
• Collaborate with sales to build and execute an Account-Based Marketing program.
• Foster strong relationships with sales teams and integrate their feedback.
• Create and optimize audience lists using database insights.
• Coordinate direct mail campaigns and maintain the regional event calendar.
• Attend and measure the success of trade shows and conferences.

Requirements

• 3-5 years of experience as a Regional Marketing Specialist or similar role.
• Strong understanding of demand generation and marketing best practices.
• Proficiency in marketing automation software and CRM tools.
• Strong communication, presentation, and organizational skills.
• Proactive mindset with the ability to manage multiple projects.
• Curiosity to learn about new markets and problem-solving persistence.
• Adaptable and innovative with fresh ideas for engagement.

Benefits

• Opportunity to work in an international team.