Concept Validation Media Buyer - Remote

Overview

Join IMPACT BRANDS as a remote Concept Validation Media Buyer, where you will contribute to improving the lives of people globally through innovative marketing strategies.

In Short

• Plan and run growth experiments to enhance business metrics.
• Create hypotheses and define success criteria for experiments.
• Collaborate with cross-functional teams to manage A/B tests.
• Analyze experiment performance and derive actionable insights.
• Maintain a structured experimentation roadmap.
• Document learnings and share updates with teams.
• Optimize customer journeys and conversion funnels.
• Participate in additional assigned tasks.

Requirements

• Higher education in Marketing, Business, Economics, Data Analytics, or related fields.
• 1–3+ years in growth marketing or related roles.
• Knowledge of media buying platforms and strategies.
• Understanding of growth funnels and experimentation.
• Ability to analyze performance data for insights.
• Experience with analytics tools like GA4, Amplitude, etc.
• Familiarity with key growth metrics.
• Experience launching experiments in collaboration with teams.
• Strong ownership mindset and project management skills.
• Effective communication skills with stakeholders.

Benefits

• Remote work flexibility.
• Home office budget for equipment.
• Health and wellness budget.
• 25+ working days of holidays.
• 2 paid volunteering days annually.
• Professional development opportunities.
• Recognition and rewards for performance.
• Annual achievement bonus.
• Access to company health and wellness products.
• Engaging team-building activities.