Facebook Media Buyer - Remote

Overview

A Facebook Media Buyer is responsible for planning, executing, and optimizing paid advertising campaigns on Meta platforms like Facebook and Instagram to meet specific goals and maximize ROI.

In Short

• Manage and optimize paid ad campaigns on Facebook and Instagram.
• Allocate and manage advertising budgets to achieve objectives.
• Define and target specific audience demographics and interests.
• Analyze campaign performance data to improve results.
• Adjust ad strategies based on performance insights.
• Prepare performance reports and track key metrics.
• Troubleshoot issues affecting campaign performance.
• Maintain required documentation and report progress.
• Perform other related duties as assigned.

Requirements

• 3-5 years of media buying experience.
• Strong understanding of digital marketing principles.
• Expertise in using Meta Ads Manager.
• Excellent analytical skills for data interpretation.
• Strong organizational and prioritization skills.
• Good verbal and written communication skills.
• Ability to adapt to a fast-changing digital landscape.
• High attention to detail in managing campaigns.
• Bachelor's degree in marketing or a related field preferred.
• Certifications like Facebook Blueprint are valued.

Benefits

• Opportunity to work in a dynamic and innovative environment.
• Work with a diverse team of professionals.
• Engage in the fast-growing online entertainment industry.
• Potential for career growth within the company.
• Equal opportunity employer with a commitment to diversity.