User Acquisition Manager - Remote

Overview

We are looking for a talented and experienced UA Manager to drive user acquisition for the most promising F2P mobile game in the Web3 gaming space. We’re seeking someone passionate, with a strong background in UA campaign management that can turn great mobile games into global hits.

In Short

• Develop and execute comprehensive user acquisition campaigns and strategies.
• Align long-term UA strategies with marketing objectives and game development roadmap.
• Collaborate with cross-functional teams to define target audiences.
• Analyze campaign performance and user behavior data.
• Manage budgets effectively for optimal ROI.
• Stay updated on industry trends and emerging technologies.
• Conduct A/B testing to refine creatives and campaign performance.
• Establish KPIs and report on campaign success.
• Foster relationships with external partners and influencers.
• Develop briefs for new ad creatives and oversee production.

Requirements

• At least 3 years of hands-on experience in performance marketing in mobile gaming.
• Proven expertise in paid acquisition with a successful track record.
• Familiarity with user acquisition platforms and Mobile Measurement Partners.
• Strong understanding of experimentation methodologies.
• Experience in influencer marketing and App Store Optimization.
• Proven track record of implementing innovative organic and viral tactics.
• Fluent in English with excellent communication skills.
• Highly organized and detail-oriented.

Benefits

• 100% remote work.
• Unlimited holidays and sick days.
• Opportunity to make an impact in the gaming industry.
• Comfortable work schedule and stable workload.
• Support for learning opportunities, especially around AI tools.
• Culture that prioritizes people and open communication.
• Competitive salary with equity option plans.