Marketing Automation Email Specialist - Remote

Overview

A.J. Gallagher is in need of an experienced Marketing Automation Email Specialist to support the build and pre-deployment of marketing communications.

In Short

• Develop and manage digital templates (emails, landing pages, programs) within the marketing automation platform
• Ensure responsive/mobile email, landing page and form designs meet Gallagher brand standards
• Build and execute test strategies, including A/B multi-variant testing
• Support the execution of marketing campaigns including campaign flow builds and email creation
• Support automated lead generation programs
• Understand lead scoring and nurturing programs
• Report on critical email and marketing automation campaign metrics
• Serve as a Subject Matter Expert on marketing automation best practices
• Keep up-to-date on email and marketing automation best practices
• Understand and follow email and marketing automation processes

Requirements

• 2+ years digital marketing experience with a marketing automation platform
• Advanced HTML/CSS knowledge and skills in building responsive emails
• Previous experience using a CRM system (e.g. Salesforce)
• Bachelor’s Degree required or equivalent combination of experience and education
• High level of marketing automation and CRM experience
• Familiar with B2B lead generation
• Excellent communication skills
• Proven ability to work in a collaborative environment

Benefits

• Inclusion and diversity as a core part of the business
• Commitment to sustainability and community support
• Opportunity to work with a global leader in the industry
• Supportive and collaborative work environment
• Long-term career development opportunities