Customer Data Platform Manager - Remote

Overview

We are seeking an experienced CDP Manager with a specialization in Customer Data Management to join our Fortune 100 financial services client’s MarTech organization. This role is ideal for a hands-on expert in Customer Data Platforms (CDPs) who can manage, optimize, and leverage CDP functionalities to enhance data-driven marketing strategies.

In Short

• Serve as the primary power user and administrator of the Customer Data Platform (CDP).
• Oversee data ingestion, audience segmentation, identity resolution, and activation workflows.
• Collaborate with MarTech, analytics, and digital marketing teams.
• Ensure data integrity, governance, and compliance with privacy regulations.
• Provide hands-on support for data modeling and campaign execution.
• Troubleshoot and resolve issues related to data flows and platform performance.
• Act as the internal CDP subject matter expert (SME).
• Monitor and analyze CDP performance metrics.
• Stay up to date on CDP best practices and vendor updates.

Requirements

• Bachelor’s or Master’s degree in Marketing, Data Science, or related field.
• 5+ years of experience with Customer Data Platforms (CDPs).
• Strong understanding of customer data management and audience segmentation.
• Experience managing data flows and governance within a CDP ecosystem.
• In-depth knowledge of data privacy regulations (GDPR, CCPA).
• Hands-on experience with Adobe Experience Platform or similar CDP platforms.
• Strong analytical and problem-solving skills.
• Excellent communication and stakeholder management skills.

Benefits

• Health, Vision, Dental, 401K plan, Life Insurance.
• Pretax Commuter Benefits.
• Supportive team environment.