Paid Media Channel Manager - Video & Display - Remote

Overview

Rover is seeking a Paid Media Channel Manager to drive success across online paid advertising channels, focusing on YouTube and Display advertising, while fostering a collaborative and inclusive culture.

In Short

• Build and run paid marketing campaigns across digital channels.
• Manage day-to-day operations including audience targeting and budget management.
• Create regular reporting to track campaign performance.
• Plan and execute creative testing to optimize performance.
• Collaborate with internal and external creative teams.
• Work with analytics and product teams to evaluate performance.
• Stay updated with industry trends and competitor strategies.
• Promote a collaborative culture aligned with company values.

Requirements

• 5-7 years of experience in digital marketing.
• Proficiency in media buying through platforms like Google Ads.
• Experience with reporting and achieving business results.
• Strong analytical skills and experience with large datasets.
• Detail-oriented with a focus on messaging and creative results.
• Experience in designing and executing experiments.
• Strong communication and collaboration skills.
• Bachelor’s Degree in marketing or related field.
• Experience with app advertising is a bonus.

Benefits

• Competitive compensation.
• 401k.
• Flexible PTO.
• Comprehensive benefits package.
• Dog-friendly workplace.
• Doggy benefits for pet adoption.
• Stocked fridges and free catered lunches.
• Regular team activities.