Senior User Acquisition Manager - Remote

Overview

Palta is a multi-product tech platform developing several mobile apps focused on health and well-being with a combined audience of more than 60 million monthly active users. Our portfolio includes such successful companies as Flo (global leader in female health), Simple (a nutrition and wellness app with over 15m downloads), Zing (personal fitness trainer), and more. The rapid portfolio growth was fueled by the recently raised $100 million Series B round led by VNV Global, and the group’s revenue is currently sustainably growing 50% YoY.

In Short

• Develop and execute user acquisition strategies for web and app platforms.
• Oversee and optimize user acquisition campaigns.
• Manage user acquisition budget efficiently.
• Conduct market research to identify trends and opportunities.
• Collaborate with creative and content teams.
• Utilize analytics tools to measure campaign effectiveness.
• Implement A/B testing methodologies.
• Develop targeted user segmentation strategies.
• Regularly report on campaign performance.
• Stay updated with industry best practices.

Requirements

• Proven track record in managing user acquisition campaigns.
• Strong analytical skills and data-driven decision-making.
• Expertise in digital marketing channels.
• Familiarity with web and app analytics tools.
• Excellent communication and collaboration skills.
• Previous experience in a leadership role preferred.
• Ability to thrive in a fast-paced environment.

Benefits

• Open-minded teams and inclusive company culture.
• Competitive salary package and stock options.
• In-office, remote, and hybrid work opportunities.
• Relocation package (Cyprus) - optional.
• Equipment to ensure productivity.
• Premium SIMPLE subscription.
• 21 days annual leave plus bank holidays.
• Support to learn English.
• Flexible hours focused on results.