Manager - Programmatic Advertising Specialist - Remote

Overview

The Manager - Programmatic Advertising Specialist will oversee the planning, execution, and optimization of programmatic advertising campaigns, ensuring alignment with business objectives and effective budget management.

In Short

• Plan, execute, and optimize programmatic advertising campaigns using DV360.
• Monitor campaign performance and ensure timely optimizations to achieve KPIs.
• Develop and maintain Excel-based reports to track performance.
• Collaborate with internal teams to align campaign strategies.
• Troubleshoot and resolve technical issues related to campaigns.
• Manage budgets effectively across campaigns.
• Conduct audience research to refine targeting strategies.
• Stay updated with the latest trends in programmatic advertising.

Requirements

• 2-4 years of experience with DV360 in programmatic advertising.
• Proficiency in campaign monitoring and optimization.
• Strong analytical skills for data interpretation.
• Advanced Excel skills including pivot tables and VLOOKUP.
• Excellent communication and interpersonal skills.
• Understanding of Google Marketing Platform tools is a plus.
• Familiarity with audience targeting and remarketing strategies.
• Detail-oriented with multitasking abilities.
• Certification in DV360 or Google Marketing Platform preferred.

Benefits

• Opportunity to work in a dynamic environment.
• Access to training and professional development.
• Collaborative team culture.
• Flexible working hours.