Media Strategist - Remote

Posted Yesterday

Marketing

Full Time

USA

Strategic Communications

Overview

Aptive is seeking a full-time Media Strategist to lead media buying and advertising for a federal client, requiring experience with national-scale advertising campaigns across various media outlets.

In Short

Lead media buying and advertising for federal clients.
Generate campaign ideas across multiple platforms.
Oversee digital, paid, organic, and traditional advertising strategies.
Create innovative projects adhering to brand guidelines.
Implement national advertising campaigns reflecting client values.
Develop media strategies and plans for cross-channel campaigns.
Monitor industry trends and engage with influencers.
Manage a full digital media mix including programmatic and SEO.

Requirements

4 years of experience in media or marketing.
Bachelor’s degree in a related field.
Strong problem-solving and critical thinking skills.
Experience with federal government projects.
Ability to manage competing deadlines.
Legal authorization to work in the U.S.
Ability to obtain and maintain a public trust clearance.

Benefits

Work remotely with travel for client meetings.
Opportunity to work with federal agencies.
Engage in diverse advertising campaigns.
Collaborate with a team of professionals.

Aptive

Aptive is a consulting firm based in Alexandria, Virginia, that partners with federal agencies to enhance their operational performance and service delivery. Founded in 2012, the company employs over 300 professionals and specializes in leveraging technology, creativity, and human-centered services to optimize mission delivery for various government sectors, including Veterans Affairs, Transportation, Defense, Homeland Security, and the National Science Foundation. Aptive is committed to improving the experiences of millions who rely on government services and is an equal opportunity employer, encouraging diverse applicants, including veterans and transitioning service members.

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