Marketing Associate - Remote

Overview

OpenGrads is an edtech venture focused on building a data and outcomes driven platform for higher education access and career advancement, looking for a Marketing Associate to support the onboarding of university partners.

In Short

• Join OpenGrads as a Marketing Associate.
• Research and identify universities and admissions leadership.
• Craft outreach emails and LinkedIn communications.
• Maintain an organized CRM with outreach pipeline.
• Coordinate demo calls and follow-ups.
• Build onboarding guides for student-sourcing agents.
• Track key GTM metrics.
• Support webinar and pilot onboarding logistics.

Requirements

• Excellent written communication skills.
• Comfortable with LinkedIn and email sequencing tools.
• Detail-oriented and able to manage multiple deadlines.
• Professional presence when interacting with stakeholders.
• Ownership mindset and eagerness to build.
• Bonus: Exposure to higher-ed or edtech sales.
• Bonus: Basic design skills in Canva or Figma.
• Bonus: Understanding of automation workflows.

Benefits

• Hands-on exposure to B2B GTM in a startup.
• Direct mentorship from the founder.
• Experience working with global education institutions.
• Potential conversion to full-time based on performance.